International Conference on Social Media Marketing and Data Analytics - (ICSMMDA-27)


8th - 9th January, 2027 | Frankfurt, Germany

Multi-format (In-person/Virtual)

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Important Dates

Pre-registration Deadline

9th December, 2026

Paper Submission Deadline

14th December, 2026

Last Date Of Registration

24th December, 2026

Date Of Conference

8th - 9th January, 2027

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Sample Abstract
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Call for Papers

The (ICSMMDA-27) is dedicated to advancing research excellence by bringing together leading scholars, scientists, and professionals from across the globe. It provides a platform for the dissemination of high-quality research and innovative methodologies.

With a strong focus on Data Analytics, Marketing, Business, the conference promotes research that contributes to academic depth, practical insights, and interdisciplinary knowledge integration.

Authors are invited to submit papers addressing, but not limited to, the following areas:

  • Social media analytics for marketing strategies
  • Impact of influencers on consumer behavior
  • Data-driven content marketing approaches
  • Measuring ROI of social media campaigns
  • Trends in social media advertising effectiveness
  • Ethics of data collection in marketing
  • Role of big data in social media insights
  • Engagement metrics for social media success
  • Case studies in successful social media strategies
  • Social listening tools for brand management
  • Impact of user-generated content on brands
  • Social media crisis management strategies
  • Visual storytelling in social media marketing
  • Targeting and segmentation in social media
  • Emerging platforms for social media marketing
  • Cross-channel marketing integration techniques
  • Social media trends influencing consumer decisions
  • Data privacy concerns in social media marketing
  • Future of social media analytics tools
  • Innovative strategies for social media engagement

Peer Review Process

All submissions will be evaluated through a structured peer-review process to ensure academic rigor and contribution to the field. Accepted papers will be presented and may be considered for publication in high-quality journals and indexed conference proceedings.

Registration Details

Secure your participation by completing the registration process at the earliest. Limited presentation slots are allocated on a first-come, first-served basis.

Publication Opportunities

High-quality submissions will be prioritized for publication opportunities in recognized journals and indexed proceedings.

Submit Your Paper Today Register Early & Reserve Your Slot