International Conference on Fashion, Branding, and Consumer Behavior - (ICFBCB-27)


16th - 17th February, 2027 | Hamburg, Germany

Multi-format (In-person/Virtual)

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Important Dates

Pre-registration Deadline

17th January, 2027

Paper Submission Deadline

22nd January, 2027

Last Date Of Registration

1st February, 2027

Date Of Conference

16th - 17th February, 2027

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Call for Papers

The (ICFBCB-27) is dedicated to advancing research excellence by bringing together leading scholars, scientists, and professionals from across the globe. It provides a platform for the dissemination of high-quality research and innovative methodologies.

With a strong focus on Fashion Design, the conference promotes research that contributes to academic depth, practical insights, and interdisciplinary knowledge integration.

Authors are invited to submit papers addressing, but not limited to, the following areas:

  • Branding strategies in fashion industry
  • Consumer behavior in fashion branding
  • Impact of social media on fashion brands
  • Sustainable branding practices in fashion
  • Fashion brand identity and consumer loyalty
  • Cultural influences on fashion branding
  • Brand collaborations and consumer engagement
  • Fashion marketing in digital age
  • Case studies of successful fashion brands
  • Future trends in fashion branding
  • Ethical considerations in brand strategies
  • Fashion branding and cultural identity
  • Consumer perceptions of fashion brands
  • Influencer marketing in fashion industry
  • Role of storytelling in fashion branding
  • Fashion brand positioning strategies
  • Challenges in global fashion branding
  • Impact of technology on brand development
  • Fashion branding in emerging markets
  • Youth engagement in fashion branding

Peer Review Process

All submissions will be evaluated through a structured peer-review process to ensure academic rigor and contribution to the field. Accepted papers will be presented and may be considered for publication in high-quality journals and indexed conference proceedings.

Registration Details

Secure your participation by completing the registration process at the earliest. Limited presentation slots are allocated on a first-come, first-served basis.

Publication Opportunities

High-quality submissions will be prioritized for publication opportunities in recognized journals and indexed proceedings.

Submit Your Paper Today Register Early & Reserve Your Slot